Analytics offers a visual, real-time and easy-to-use way to track key recruitment figures such as applicant and application counts, lead times and success rate. This guide walks you through the analytics tool's filters, core metrics and how to put them to practical use in everyday recruitment work.
Opening Analytics
Open Analytics from the sidebar link, or from the Analytics quick-link card on the dashboard.
You land on the Summary tab by default. The other tabs are Efficiency and Comparisons.
Filtering the data
Select a period from the Period dropdown: Last 3 months, Last 6 months, Last 12 months, This year, or Last year.
Select from the Recruitments dropdown whether to show all recruitments or only active ones.
For finer filtering, open More filters. You can search for the recruitment's responsible person by name, and narrow the application period's start and end to a custom date range (up to five years).
Select Apply to apply the filters, or Cancel to discard the changes.
Applied filters appear as removable chips below the filter row, each with its own way to remove it individually. Next to the chips you also see which period the data covers.
Summary tab
Shows the number of recruitments, applicants and applications, the lead time, and the number of applications per recruitment for the selected period. The info icon next to each figure explains how it is calculated.
Below that you see the monthly trend of applications as a chart (Show as table shows the same figures as a table), plus – depending on the selected status filter – either upcoming application-period deadlines or the recruitment success rate, and the numbers of selected and rejected applicants.
Efficiency tab
Shows the mean and median of the application period and the lead time, and their monthly trend – switch between Mean/Median using the toggle in the top corner of the chart. You also see how recruitments are distributed by application period length and by lead time.
Comparisons tab
Compares recruitments or applications – choose which one with the Recruitments/Applications toggle – by employment type, job location, working time, choice of office, and remote-work availability.
If no data is shown
If no recruitments match the selected filters, you see a notice and can reset the filters with the Clear filters button.
If the organisation has not published any recruitment yet, Analytics fills in with data once the first recruitment is published.
Metrics and how to use the data
Metric | Description | How to use it |
Recruitments | Number of recruitments in the selected period. | Shows recruitment volume – how many recruitments are running or started in the period under review. |
Applicants | Number of distinct applicants across the selected recruitments' applications. | Shows how many individual people were reached – compare with Applications to see whether the same people are applying to several roles. |
Applications | Total number of applications in the selected recruitments. | A baseline metric for tracking application interest; compare with earlier periods to see whether interest is growing or shrinking. |
Lead time (Summary) | Median time from the start of the application period to the selection of the recruitment's last applicant. | Shows how quickly recruitments are typically completed – helps set realistic timeline expectations. |
Applications / recruitment | Median number of applications per recruitment. | Helps assess whether a single posting attracts enough applicants. |
Recruitment success | Share of concluded recruitments that led to at least one applicant being selected. | Highlights recruitments that conclude without a hire – worth investigating why. |
Selected and rejected applicants | Numbers of selected and rejected applicants in the selected period. | Gives a rough picture of applicant pass-through in the recruitment process. |
Mean application period | Mean length of the application period, in days. | Compare your organisation's typical application period against industry practice or your own targets. |
Median application period | Median length of the application period, in days. | A more stable figure than the mean when a few unusually long or short periods would skew it. |
Mean lead time (Efficiency) | Mean lead time, in days. | Tracks recruitment-process speed over time and flags slowdowns. |
Median lead time | Median lead time, in days. | Describes a typical recruitment's duration without individual outliers skewing the figure. |
Recruitments by application period length | Recruitments split into four length brackets (under 14 days, 14–30 days, 31–60 days, over 60 days). | Shows whether application periods are consistent or vary widely between recruitments. |
Recruitments by lead time | Recruitments split into four length brackets (under 30 days, 30–60 days, 61–90 days, over 90 days). | Helps identify how large a share of recruitments run long, so you can target improvements. |
Employment type (Comparisons) | Split of recruitments or applications between permanent and fixed-term roles. | Shows whether recruitment skews toward permanent or fixed-term roles. |
Job location | Split of recruitments or applications by job location, most common first. | Shows which offices have the most recruitment activity – helps target recruiting resources. |
Working time | Split of recruitments or applications between full-time and part-time roles. | Shows the working-time balance of the roles on offer. |
Choice of office | Share of recruitments where the employee can choose the office. | Shows how common office flexibility is among the roles on offer. |
Remote work | Share of recruitments where remote work is available. | Helps assess how widely remote work is offered across the organisation. |
Means and medians are always calculated only from the recruitments that have the required date recorded – missing data is never counted as zero; it simply leaves that recruitment out of the calculation.